Senior SEO Executive


London, England, United Kingdom

Full time

SEO Generalist


Jan 4

This job is no longer accepting applications.


Founded in May 2015, Papier is a London based start-up, which has raised ~£15 million since its launch and is one of the fastest-growing start-ups in the UK. We recently placed 8th on LinkedIn's Top Startups of 2021. Papier’s collection of stationery products, from notebooks & diaries to notecards and wedding invitations, is designed to feed curiosity and contemplation, to invite people to uncover the possibility of a blank page.

What's the job?

Papier is looking for an experienced Senior SEO Executive to join our SEO team. Reporting into the Head of SEO and joining our close-knit Tech team, you will contribute to the delivery of Papier’s SEO strategy and roadmap, across the UK and US; with a focus on content SEO and technical SEO.

What will you do?


  • Contribute to the delivery of Papier’s SEO strategy and roadmap across the UK and US
  • Analyse competitors’ SEO strategies to gain insights and provide recommendations
  • Analyse search landscapes to find opportunities for higher rankings within Google

Content SEO

  • Contribute to the organic content strategy, incorporating on-page optimisation, content for category, product and landing pages
  • Create new SEO content tactics that help improve rankings and organic traffic
  • Perform keyword research and keyword opportunity analysis
  • Ensure on-page content is optimised and seasonally relevant
  • Work alongside content and creative teams in briefing them to optimise existing pages in order to capture ranking traffic

Technical SEO

  • Conduct technical SEO audits and prioritise findings
  • Work alongside engineers and product managers to raise tickets and support with best practice implementation


  • Report regularly to the business on SEO performance and KPIs
  • Measure and evaluate the content produced, and report on findings to the team and relevant stakeholders
  • Stay up to date with all Google updates and identify how they influence our site


About you:

You will succeed in this role if you:

  • Have at least 3 years of SEO experience of successfully implementing SEO tactics; increasing traffic and revenue, preferably within an e-commerce background
  • Are knowledgeable of technical SEO components and working with engineers
  • Have experience in executing keyword research, competitor analysis and on-page optimisation
  • Are an excellent communicator with experience working cross-functionally with content and creative teams to identify and prioritise content SEO roadmap
  • Love data and have strong Excel / Google Sheets skills and feel comfortable working with SEO tools such as Screaming Frog, Google Search Console and SEOMonitor


What you'll get:

  • A seat at Maison Papier, our lovely Camden office (hybrid working pattern of 2 days p/week in the office)
  • Private medical and rewards scheme with Vitality Health
  • 50% off gym memberships with Virgin Active, Pure Gym and more
  • Enrolment into the Papier Pension
  • Enhanced parental leave policies
  • Cycle to work loan scheme
  • £40 per month cultural allowance to spend on anything inspiring!
  • £75 personal stationery allowance, and £150 to spend on wedding stationery if you get married
  • Generous staff discount
  • 2 days paid per year to volunteer on a cause you care about
  • Access to mental health & wellbeing resources
  • Weekly team lunches & regular cultural trips
  • Dog-friendly office
  • Friendly and fantastic team!
You must be logged in to to apply to this job.


Your application has been successfully submitted.

Please fix the errors below and resubmit.

Something went wrong. Please try again later or contact us.

Personal Information


View resume